Description

On 4th December 2024, we posted a reel on our Instagram account, @ssmrv_rotaract, showcasing the unforgettable moments from our Zonal Outing. The reel captured the spirit of togetherness, fun, and camaraderie, and it resonated beautifully with our audience. The reel performed exceptionally well, with 2,917 total plays, including 1,676 initial plays and 1,241 replays, proving just how engaging it was. It reached 1,380 accounts, with 32.1% of them being our followers and 67.9% non-followers, helping us connect with a wider audience beyond our usual circle. It also received 141 likes, 19 comments, 34 shares, and 3 saves, showing how much people enjoyed and interacted with the content. In terms of engagement, the reel had a total watch time of 7 hours, 38 minutes, and 24 seconds, with an impressive average watch time of 16 seconds. It also sparked 197 interactions, further proving its success in captivating our audience. This reel wasn’t just a highlight of our outing; it was a chance to share our journey with everyone and showcase the vibrant energy of our club. It allowed us to reach more people, build stronger connections, and spread the word about the amazing experiences that come with being part of Rotaract. Through this PR initiative, we celebrated not just a day but the bonds we share as a team.