Description

As part of our ongoing PR initiatives, the Rotaract Club of SSMRV proudly released a reel on Instagram titled Dov’25, which captured the essence and energy of our club’s vibrant activities. Posted with the aim of engaging our audience and showcasing the spirit of Rotaract, the reel received an overwhelming response and served as a powerful tool to strengthen our online presence. The Dov’25 reel gained 4,940 views and recorded an impressive total watch time of 11 hours, 27 minutes, and 10 seconds, indicating strong viewer engagement. It received 179 likes, 8 comments, and 21 shares, reflecting how well it resonated with our audience. The reel also generated 208 interactions and 3 profile activities, helping to boost our visibility and further connect with both existing and potential followers. What makes this PR success even more significant is its reach—Dov’25 reached 2,652 accounts, of which 61.7% were followers and 38.3% were non-followers. This mix highlights that our content not only appealed to our current community but also successfully captured the attention of a broader audience. Through the Dov’25 reel, we aimed to share a glimpse of our club’s enthusiasm, dedication, and camaraderie, and we’re proud of the response it received. It stands as a testament to the power of creative digital storytelling in promoting Rotaract values and connecting people through impactful content. The reel continues to inspire engagement and visibility, strengthening our PR efforts one view at a time.